Diztos Marketing Solutions

Social Media Analyst

Job Description

We are looking for an experienced and creative Social Media Analyst to join our Marketing Operations department. As a Social Media Analyst you will be responsible for developing and implementing Social Media strategies in order to increase online presence and improve marketing and sales efforts. Social Media Analysts at Diztos work closely with clients, marketing specialists, and creative teams to develop strategies to enhance a business’s visibility and market share. This role balances creative, analytical, and strategic thinking. Social media analysts conduct rigorous analysis and market research to understand customer behaviour, then use that information to develop marketing strategies that raise brand awareness, drive customer growth and improve a brand’s positioning. A typical Social Media Analyst job description will cover all the above aspects as well as not limited to the following:

Responsibilities

  • Design social media strategies to achieve marketing targets
  • Manage, create and publish original, high quality content
  • Administer all company social media accounts ensuring up-to-date content
  • Develop detailed marketing roadmaps and communications strategies for each brand.
  • Liaise with writers and designers to ensure content is informative and appealing
  • Collaborate with Marketing and Product development teams to create social ‘buzz’ regarding new product launches
  • Facilitate client-company communication (respond to queries, get reviews and organize chats and Q&A sessions)
  • Prepare weekly and monthly reports on web traffic and ROI
  • Monitor SEO and user engagement and suggest content optimization
  • Communicate with industry professionals via social media to create a strong network
  • Stay up-to-date with new digital technologies and social media best practices
**This is not to be considered as an exhaustive list and is subject to changes by the the employer**

Minimum requirements

  • Proven work experience as a Social media strategist or Social media manager or a similar position
  • Hands on experience using social media for brand awareness
  • Understanding of SEO, content optimization tools and web traffic metrics
  • Ability to research current social media and digital media trends
  • Ability to identify target audience preferences and build content to meet them
  • Familiarity with graphic design, photo editing and publishing
  • Excellent multitasking skills with critical thinking and problem-solving ability
  • Strong written and verbal communication skills along with excellent social and organizational skills
  • Experience using social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and Pinterest for professional purposes
  • Highly motivated and goal-oriented
  • A bachelor’s degree in Marketing or a related field
Job Location: Hyderabad (remote)

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